Luigi Giordano,
4 generations in Barbaresco

We benefit from the experience of our elders to the recent studies of new generations. We must thank those who came before us for their hard work and hear the call of duty to preserve the options for those who will come after us. Respect, trust and vision are the values that have always guided us and that, still today, allow multiple generations to coexist and collaborate.

We benefit from the experience of our elders to the recent studies of new generations. We must thank those who came before us for their hard work and hear the call of duty to preserve the options for those who will come after us. Respect, trust and vision are the values that have always guided us and that, still today, allow multiple generations to coexist and collaborate.

Our centuries-old history began thanks to courage of Giovanni and Luigi.

Giovanni Giordano, in a moment of profound crisis in the world winemaker, founded the company. In the following years, all the work started from Giovanni was then carried forward and strengthened by his son Luigi.

Courage
Luigi

In fact, even in the second after the war, Luigi – Giovanni’s son – courageously continued the path that lasts still demonstrating an uncommon foresight for the difficult historical period.

And that carries on in us and our wines today *

Luigi’s daughter Laura and nephew Matto are now managing the estate, forging a future based on a dynamic and regenerative vision that allows them to best interpret every vintage and vineyard. They safeguard a precious natural heritage towards which they feel a profound responsibility.

*

Our goal: put a unique expression of the territory in every glass

Thanks to Laura and Matteo’s devotion

Luigi Giordano is a winery that reflects the essence of the family at its helm for over 90 years: a blend of consultation, passion, listening, discussion, and love for their land. Today Laura, Luigi’s daughter, works alongside her son Matteo to lead the winery that, across years and generations, has remained faithful to its origins. This is a tight-knit family that loves each other as much as their home.

LG